Everyone’s Talking About…CIO Journey Through Covid-19
Ross Chandler • August 29, 2024

It’s definitely a funny old market. On one hand I’ve got a friend with a sizeable retail business telling me his last ad for casual workers attracted over 900 responses and then I’ve seen people come to us after having chronically unfilled job vacancies in their business costing them an absolute fortune in lost customers and reputation. Granted the casual workers aren’t the skilled labour market we work in but I’m not sure anyone could have guessed this shifting job market 6 months ago. Seek are quoting job ad numbers are highest since the Covid-19 pandemic and we’re definitely feeling it at Norwest Recruitment. Not all companies are thriving of course and my heart goes out to those but many are and recruitment plans for our clients in Western Sydney are pedal to the metal. So that means that skilled job seekers have choice. Not only are they a little gun shy at leaving the company that kept them through the tough times of Covid but they now have plenty of options. Their counterparts who were let go when Covid hit will also be wanting to make it into your shortlist. It’s going to take some due diligence to work out which one you want in your business. We all know the cost of a bad recruitment hire. One hiring mistake I’ve seen a few times in the last month may be because some hiring managers aren’t aware of the changed market conditions and are feeling over confident. Maybe they think there’s 900 skilled professionals applying for every job. Four times this month I’ve heard of offers to candidates being less than the salary they were represented at. What??? One thing I’ve learned in life – don’t mess with people’s salaries. It’s very personal and it’s often attached to their status and ego. We all live to our salary capacity. There usually isn’t any wriggle room to drop. Don’t mess with it. This is what happens next. You will not get another bite at that cherry. Don’t think for a minute you’ll be able to come up to meet their salary expectation once they’ve rejected your low-ball offer. It’s over. Very rarely have I seen job seekers accept the reduced salary offer. It’s a risky move. If they’re talking to another company you’ve lost them. Sometimes I’ve seen them decline and then accept the second higher offer. Sometimes. But here’s how that scenario plays out. It’s can be even worse than the jobseeker declining. They accept it. They accept it with a bad taste in their mouth and then keep their eye on the market and feelers out with recruitment agencies. As soon as a Recruiter represents another role to them they’re gone – two months into starting in the new job. It’s disruptive, costly and time consuming. Back to square one for you. So, recruitment 101 tip. Unless the job seeker doesn’t meet the job criteria and hasn’t got the right experience do not think this is a good time to save money. Don’t risk the best person in your shortlist going to your competitor. Here’s to attracting and retaining the very best people in 2021. Written by Erica Westbury, Managing Director of Norwest Recruitment.

Everyone’s talking about “New Collar” jobs and so they should. With the Australian unemployment rate the worst it’s been since 1994 it’s good to see there are hot pockets of positions that are understaffed and skilled people are still highly sought after. The differentiator between traditional “white collar” and “new collar” jobs is they generally don’t need a degree but are highly specialised and need specific skills. But it’s not just technical skill; the most sought after people are the ones that have developed the technical as well as the soft skills and they’ve often developed them through non traditional educational pathways. The term new collar was originated by IBM’s CEO Ginni Rometty. Typically new collar roles are found in the technology space but can also be in mortgage and the health industry too. Listed below are some of the roles currently in high demand. Anything in AI Applications Developer Systems Administrator Data Centre Technician Software Engineer Project Manager Technical Support Representative Security Analyst Computer Support Specialist Web Developer .NET Developer Field Service Engineer Physical Therapy Assistant Medical Assistant Cable Installation Technician Cyber Security or Privacy Specialists In manufacturing – anyone in Robotics Service Delivery Analyst Pharmacy Technicians Ultra Sound Technicians These careers should have an ongoing need because companies of all kinds are increasingly reliant on online tools and data. The skills and keywords that appear most frequently include JavaScript, HTML, “troubleshooting” and “customer service” in ads for these roles. This is important to note because skills, not education level are what define these careers. We’ve had so much bad press around youth unemployment during Covid and for years our young people have been encouraged into university pathways. It’s nice to see skillset, work ethic and work experience rather than formal education defining these high growth careers. At the end of the day, that’s what makes someone hirable: being able to produce high-quality product. Written by Erica Westbury Managing Director at Norwest Recruitment & Southwest Recruitment.

What Western Sydney’s largest employer is doing to help our region’s economy… As Western Sydney University is the largest employer in our region responsible for 5,000 jobs, it was positive news to hear they haven’t had to let anyone go through Covid-19. They are in overdrive working on schemes and solutions to ensure they can continue to retain all their staff. I was fortunate enough to have some time with the Director of Employability and Graduate Success at Western Sydney University, Christopher Youness who shared some of the brilliant initiatives facilitating introductions between graduates and Employers – most of which are Western Sydney based businesses. Some initiatives include the Western Sydney University CareerHub job board and the Job Match tool that connects Australia’s leading employers to students and graduates. 70% of 5,000 jobs advertised are in the Western Sydney region. Another industry focused engagement strategy is the Western Paddl Games event series, that provides learning and networking platforms for students and grads with industry leaders and future employers in our region. We all know how important it is to attract the best talent for companies to flourish. Keeping our best grads employed in companies in Western Sydney will have a direct impact on the success of those businesses and our region. Christopher Youness says, ‘Western Sydney University is showcasing the region for what it is – the 3rd largest economy in Australia, a powerhouse in development and growth. It’s important for us to keep our emerging talent in Western Sydney, as well as attracting employees from other parts of NSW to our region’. “A key driver for creating jobs is to up-skill and educate the region for the future by providing incentives for people to choose education and training pathways that ensure they are readily employable in key growth industries.” said Danny Rezek , Partner, Deloitte Private. WSU is a key stakeholder in shaping Western Sydney’s future and not just as our region’s largest employer. Recent announcements for University fees to be overhauled to encourage degrees into job growth areas will in turn increase graduates employability. Education Minister Dan Tehan says, ‘the changes will incentivise study for the jobs of the future.’ ‘We are facing the biggest employment challenge since the Great Depression,’ Mr Tehan said. “And the biggest impact will be felt by young Australians. They are relying on us to give them the opportunity to succeed in the jobs of the future.’ Through COVID-19, Chris says, ‘we are helping students realise and adjust to the current climate and supporting students from hospitality retail and food into areas like disability care, nursing assistant and counselling fields.’ As part of WSU Covid recovery efforts, ‘we are helping students move into industries that are thriving but also addressing the support needed for industries in turmoil.’ Chris says. Through this health crisis their support was ready to go with the University fast tracking degrees for medical students to be deployed as medical interns. In addition, supporting Western Sydney hospitals with nursing students being deployed through their Nursing School of delivery. WSU is also offering a range of short courses , to assist people who may be out of work as a result of COVID-19 in acquiring new skills or retraining for new careers. Certainly a path we are referring job seekers to explore. As a Western Sydney advocate and WSU alumni myself, it was a privilege to have the opportunity to connect with Chris and showcase just how significant an impact the institution is having on Western Sydney’s future job creation. 2020 has surely raised questions around our thriving regions economy, but it’s clear we can rely on WSU to have some answers. Written by Nicole Sisinni Relationship Manager at Norwest Recruitment & Southwest Recruitment.

In speaking with my HR network, it’s apparent that this health crisis has forced the hand of many employers to roll out WFH arrangements which for some has been for so long resisted. It’s no surprise that forward thinking employers of choice have adopted these flexible work practices for some time now. Why has it taken a pandemic for us to benchmark them? This new normal will certainly require a shift in culture for the more traditional employers. Jan Jackson HR Professional says, ‘my challenge was to encourage business owners to manage differently – not to focus on when people were in the office or at their desks, rather to focus on what they were expected to deliver. Hopefully we will see more of that mind-shift in others. People had to make it work now and it seems to have delivered results. So, with better planning the outcome would be even better.’ Let’s look at how forced lockdown has helped shine a light on some of the benefits of a remote workforce. Less travel and expenses – more disposable income for employees and less overheads for employers Increased safety, removing the risks from travelling with a positive impact on the environment Less spread of Flu through the office in-turn less sick leave Increased productivity away from office distractions Widening the talent pool by opening job opportunities to regional candidates Technology being used to its full potential with automation driving business efficiency Increased engagement and connectivity globally Here’s what some of my HR network had to say; Juliane Scuteri – Coordinator Payroll & Talent Management at City of Canterbury Bankstown said, ‘WFH gives the ability to engage with talent remotely as you can work from anywhere in Australia and still be part of the team. I think it has opened the eyes in Local Government of moving to more automation and allowing employees to work remotely with better work-life balance, enabling staff members to live a healthier lifestyle with more flexibility to work around family.’ Sarah Taylor Employee Experience Specialist at Penrith City Council said, ‘I think flexibility will be front of mind for job seekers and employers. I think resilience and adaptability will be important skills that we will look for and continue to develop in our people, as well as independent decision making.’ Amanda Rice Talent Sourcing Manager APAC at James Hardie Building Products, ‘Businesses will be looking at skill gaps in their teams and upskilling their employees and investing in systems and software to drive automation and to drive self sufficiency on the other side of COVID-19. HR is driving engagement like they never have before looking at new ways with the use of tools such as Microsoft Teams, Zoom and Webex to assist with team cohesion and the feeling of togetherness across the business globally.’ ‘I believe the landscape of a traditional office will have changed forever. For many businesses, the excuse that you need to be in the office to get the job done has been completely eroded in the current environment. This will open up the location bases for where roles are sourced (country or even world wide rather than restricted to a certain city) and how teams interact into the future.’ Said Susannah Mclean HR Professional, Snowy Hydro Limited. HR professionals are certainly at the front line creating this new landscape and they all seem to be chanting the benefits. The practice of recruitment will change dramatically when we are looking at a remote workforce. This means our candidate pool widening across regions, less travel time opens up flexibility of working hours, removing travel costs from salary negotiations. With so many employers now on the WFH bandwagon, I wonder how companies that don’t follow the trend will compete for top talent? In particular if WFH becomes the expectation in the marketplace. I’m keen to see how this new workforce will look by 2021. We have entered new territory and what we thought were temporary adjustments now appear to be how we do business from now on. The term business as usual seems to be one of the casualties of Covid-19 and I’m jumping on team new normal. If this is being defined as a safer, happier, healthier, more efficient and productive workforce, perhaps this is what they call the silver lining. #wfh #newnorm #lovewhereyouwork #workfromanywhere

Is retaining your intellectual capital just as important as retaining your financial capital? Could it hit your bottom line just as hard? After speaking with business owners, the common theme beyond the obvious financial concern is retaining their staff when this is all over. After a recent survey of our 65,000 local candidates, there is reason for concern. We know that replacing an employee could cost between 50% to 150% of their annual salary. It is paramount to keep the business afloat financially but what happens when business is back to normal or best-case ramps up and you haven’t managed to keep your workforce afloat? Here’s what we found; 75% of employees will be looking for another opportunity once this is all over 25% of employees feel poorly managed by their leadership teams through Covid-19 32% of employees said their employer has handled the Covid-19 response as average In total 57% of us feel our employers have been average or poor while handling Covid-19. Sure, stress levels have spiked and we understand these are unusual circumstances. All this being said, it doesn’t change the result or the flow on impact for your business. I should note that 15% responded with “excellent” and 28% said “good.” Congratulations to those employers. Are you comfortable with which employer you fall under? This data has certainly made me consider what our Western Sydney job market might look like after all of this. I imagine, 2021 will have some major new year’s resolutions acted out. There certainly is plenty of reflection time for employees. How do you think the recovery phase will go without your best staff on hand?